- The user looks confused when he uses your product for the very first time.
- The user has to take extra efforts in achieving his goals with your product.
- The user has to return again and again to the guide/tutorial to figure out the common functionalities.
- The user doesn't get proper feedback, and doubts whether his actions were registered or not.
- The user asks himself this question “Is the product worth it's price?” and can't answer it immediately with a “YES”.
- The user feels your product is more suitable for engineers and geeks.
- The user never returns again to use your product.
- The user never recommends it to others.
- Even after using your product, the user starts searching for other similar products.
- The user switches back to the previous version of your product.
- The user has to input unnecessary details which have got nothing to do with his desired goals.
- The number of negative feedback you get are more than the number of positive feedback.
- There is no relation between the form and functionality.
- You have to argue and debate with the user to convince him how great your product is.
- You focus more on what the users are currently using rather than what they really want.
- You are not sure if the users will even use certain functionalities, but include them anyway.
- You stop caring about your users need and focus more on your personal needs.
- You stop innovating and looking for newer, better solutions.
- You stop aiming for excellence and settle for mediocrity.
